Cheez Doodles marketing campaign includes augmented reality contest

Wise Foods, Inc. has launched a new computer-vision enabled augmented reality (AR) promotion for its Cheez Doodles® brand. Children can enter an online contest in which they make a stage on which they create a performance of the Cheez Dudes characters, captured by their computer's webcam. The AR promotion was created by Zemoga. More information is available in a press release.